adapted from Tony Shepherd http://www.tony-shepherd.com/about-tony-shepherd/

It’s simple but it works. Adapt it for your niche.
Just break down your sales copy as follows:

1. Pattern Interrupt – Get their attention (e.g.. ‘Oi Fatty!)
2. State the BIG problem. This is the main problem – the biggie that your potential customer is having – bad breath, lack of traffic, no boyfriend
3. Agitate the problem. Tell them why their problem is REALLY bad and what other people think of their problem / why it’s hitting their business / relationship / future / financial health etc
4. Here’s what MOST people do. Tell them what most people do and why it doesn’t really work
5. Here’s what I do. Tell them why your solution is the best and they MUST have it
6. Close the sale – ask for the money – outline the deal.
7. Scare then one last time with the ultimatum – you either do this or you’re gonna be left behind / die broke /be lonely / not get laid
   

There are different ways to do this but all are really variations on a single theme.

And the theme is this:

Getting your outsourcer to create content that you then sell access to.

This is still being done successfully by marketers right across the IM niche and beyond.

I’ve seen it done multiple times with PLR sites. You probably have too

The site owners pay their outsourcers to create PLR packages and then sell them to their (often hundreds of) subscribers for $17 – $97 a month.

I’ve seen it done in the music niche too, where researchers find out what type of bands or performers the A&R departments of various record companies are looking for, and put it together in a newsletter that wannabe musicians and bands subscribe to.

If the content you supply isn’t personality or expertise driven (for example you couldn’t really outsource a blog about your lifestyle and family because it would be extremely difficult to hand over the knowledge you have or the way you write to an outsourcer) then it can be outsourced

Another real life example is a newsletter that delivers information on a new hobby every month (for example crochet, photography, pickling) which includes, notes, resources, book recommendations, case-studies, backgrounds, links etc.

In short everything you need to ‘try out’ a new hobby for just a few quid a month.

You don’t know what the hobby package will be before it arrives, but you can guarantee it’s been well researched and put together by an outsourcer or staffer.

Many of these ventures, especially in the IM niche started out when a marketer hired an outsourcer to compile information for his own personal use then realized he can offset costs and make a profit by selling the information.

Another variation on this would be a membership site that supplied information, links, banners, ‘how to’ instructions and resources on the latest CPA campaigns that were being launched.

It just needs researching once, then you can sell access to that information for a fee.

The beauty of this is that if budget is an issue you could begin by compiling the information yourself and then outsourcing the work once profits allow, and while you spend time on marketing the service.

We’re living in an information age where people are more and more open to the idea of paying for cutting edge, current content.

You just need to do your sums, make the figures stack and scale up 🙂

Jon

Author Jason Fladlien has authorized me, Jon Teal, to give away digital copies of his hardcover book One to Many. On Amazon, the Kindle version of this book sells for $9.99.

For now, he has allowed me to give it away to you for free:

https://clkapp.net/7bdd9787

This is an actual book. Hundreds of hours of effort were put into writing, editing, designing and laying out this book, which thousands of customers have bought on Amazon.com.

The reason I, Jon Teal, am able to give it to you for free, is because I’m part of author Jason Fladlien’s highest level program. A perk is that, from time to time, he allows me special opportunities. This is one of them.

Meet Jason Fladlien. He probably gets more done in 3 hours than you get done in a whole week.

I’ve observed him closely and I can say with certainty… he produces more income generating stuff in 30 days than the average marketer does in an entire year.

He has used these exact techniques to go from a small town Iowa boy painting houses for $12/hour to a
cash multi-millionnaire before the age of 30.

And these techniques have allowed him to produce passive income, active income, massive income, and any other kind of income you can think of.

Imagine This…

You have to do a presentation at 7 PM tonight. It’s already 4 PM. You haven’t done anything yet.

You have no product to offer. No sales copy. No presentation written.

What do you do?

You use the strange productivity tips you’ve just discovered to whip up that presentation in under 30 minutes. You create an offer out of thin air, because you know how since you’re a productivity machine.

What About This?

A client posts on a forum saying they absolutely need to get a project done in 24 hours. They’re willing to pay 3 times as much for the quick turnaround.

No one else can accomplish it. You can.

You step in and you make a couple of grand simply because you wished to. Just effortlessly attack it with your newfound productivity skills and it’s done.

Big payday. Unexpected payday. Easy pay day. When you cash the check, the bank doesn’t care. They still put it into your account.

What productivity techniques will you discover?

The Easiest Way To Become Instantly More Productive!
The Real Scoop On Systems.
Focus & The State Of Flow.
Fewer Choices.
To Do Lists Are Garbage.
Mind State Tricks.
Profit Hours & Your Study To Action Ratio.
Little Time Management Tweaks.

Plus…

These productivity secrets will help you in every area.

Need traffic?
Need to create products?
Need to write sales copy?
Need to write email?
Affiliate presale pages?
Design web pages?

EVERYTHING you need to do in internet marketing can now be accomplished quicker than ever when you use these productivity secrets.

By signing up below, you will get instant digital access to my productivity secrets guide called
“Double Your Productivity For Life”.

https://yooseful.kartra.com/page/double-your-productivity-offer

Hi, it’s Jon and this is my new website. Stay tuned… I’ll have great things to share!

For starters, here’s an article I think you’ll enjoy…

It’s called: “Make the Leap to Home Business Success”

If you are going to build a successful home business, you need 3 “intangibles.” These are things that must come from WITHIN you.

===> Intangible 1 <===

First, you must have a strong WHY.

Why must you make a home business work? What’s driving you? What is it that you CAN’T have in your life anymore and/or what is it that you absolutely MUST HAVE now?

For me, I couldn’t stand working 12+ hours a day anymore and missing the experience of my children growing up. I also absolutely HAD TO HAVE the freedom of being able to control my life and finances through a little box that I could carry with me anywhere in the world and not be tied to anyone’s time pressures or demands but my own. That was my carrot and my stick. I felt a great pain deep in my gut of missing out on my children’s lives and the incredible freedom that succeeding in this business would provide for me. I found my why. You MUST find yours.

===> Intangible 2 <===

You must BELIEVE that it is possible.

If you don’t believe that it’s POSSIBLE for you to succeed in a home business or make your living on the Internet, you won’t. It’s that simple.

For me, figuring out that it was possible was just a matter of realizing that many other people were ALREADY making great money with a home business online. If they could do it, I could too. It would just be a matter of figuring out what those people were doing and then adapting it to my situation.

There is no shortage of undeniable PROOF that people (millions of them) are making money online in many different ways. Just get online and do some research and you’ll find countless testimonials and stories of REAL PEOPLE making real money on the Internet. Or head to your local bookstore and you’ll find the same documented evidence of this fact. Truth is, it’s getting easier and easier to start and succeed in a home based business. This is primarily because of the Internet and affiliate marketing.

I’ve always said that “affiliate marketing” is the job of the future. In the “old” days, you had to go to a potential employer, apply for the position and hope for the best. Now you can simply go to any company you want, fill out their affiliate application and start work immediately. Affiliates are the new working class. Believe me, making money with affiliate programs or making your living on the Internet is WAY MORE than possible. It is pretty much (or will be soon enough) unavoidable now. Affiliate marketing is the “job” of the future that’s here TODAY.

===> Intangible 3 <===

You must be willing to MAKE THE LEAP.

Ready, FIRE, then aim… This is the operating philosophy you MUST adopt to succeed with an Internet home business.

That’s backwards for most people who like to aim before they fire. The fact is the Internet is a moving target… The only thing constant about it is change. You need to stop analyzing the game and simply jump into it. You can’t learn from the outside… You have to be IN THE RING to truly understand it.

The lesson here is that you will never really be READY to start a home based business. You simply have to start one. This is what I call “Making the Leap.”

The good news is that the cost of failure on the Internet is very small. In the “brick and mortar” world you need to evaluate things very carefully before you decide to open up a business. It’s almost always necessary to invest thousands of dollars to get an offline business off the ground. However, on the Internet you can often start a successful business for less than $100. In fact, Plug-In Profit Site is a really good example of this.

You simply need get IN THE GAME… Each moment that you stay “out there,” you’re wasting valuable time that you could be learning and skills necessary to become a successful affiliate marketer. In fact, if you’re not in the game yet, you’re ALREADY behind the times. Come on… You can do it! Make the leap to becoming a successful home based business owner today!

About the author: Stone Evans was a washed up restaurant worker desperately searching for a way to save his family when he discovered the internet and affiliate marketing… 24 months later he finally cracked the code and started earning over $10,000 per month. Now the same system that saved him is available to you here >>